- Wilson School District 7
- Family and Community Engagement
Strategic Plan
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| Family and Community Engagement | ||||||
|---|---|---|---|---|---|---|
| Statement of Issue: Why? | ||||||
| Statement of Goal: What? | Build strong relationships with students, families, and the community to increase trust, shared responsibility. | |||||
| Innovation Area: | Family and Community Engagement | Date to be Completed: | Ongoing | Responsible Party: | ||
| Tactical Plan of Action | ||||||
| Objectives –Sub Goals What? |
Critical Work Activities CWA How? |
Responsible Person(s) Who? | Human Resource/ Physical Resource Required | FTE / Materials - Estimated Cost | Start (S) Completion Date When? | Evidence of Accomplishment |
| Communication Goal 1: Wilson School District will foster effective and transparent communication in a timely manner. Goal 2: Develop a communication plan. |
1. Letters, updates to websites, and other platforms same day of an occurrence 2. Monthly Community Forums, both live and WebEx 3. Chat feature- instant messaging 4. Newsletter 5. Secure a platform that will consolidate the various communication platforms 6. Scheduled social media posting to provide consistency |
Technology Supervisor Media Specialist Coordinator for Community Relations |
Sup. Admin Technology Supervisor Media Specialist Human Resource Coordinator for Community Relations Principals |
Smore $150 annually | Start immediate and ongoing Changes as needed Fiscal Year updates |
Using an effective survey to ask how satisfied individuals are with communication. Increase in views, visits to all social media platforms |
| Marketing Goal 1: Develop and implement a community relationship and communication plan. Goal 2: Produce a marketing plan to increase and maintain student enrollment. Goal 3 – Enhance teacher recruitment and retention marketing plan. Goal 4: Develop Wilson Brand and implement consistent branding. |
1. Wilson School District will use every available resource to gain “buy-in” from and within the community by such means as: • Websites • Newsletters • Speeches • PeachJar • PowerPoint Presentations • Mass Media/Niche Media • Marquee • Tours • Smore • QR Codes • Billboards • Magazines • Movie Theaters • Mailers 2. Wilson School District will enhance the website as follows: • Professional Photos • Photo Waiver Form • Newsletter Link • Facebook link • User friendly • Implement online registration and forms for parents, students, and staff. 3. Create communication plan 4. Develop Wilson brand. |
Media Specialist | Sup. Admin Technology Supervisor Media Specialist Coordinator for Community Relations Principals |
Smore $150 annually Marketing Budget $10,000 |
Start immediate and ongoing Changes as needed Fiscal Year updates |
Increase in student enrollment each school year and retention rate Increase in new staff and retention of current staff Increase in new partnerships Communication plan and Wilson Brand approved by the board |
| Partnerships Goal 1: Expand, collaborate and maintain partnerships with surrounding businesses and organizations to support growth and expansion. Goal 2: Acknowledge partnerships throughout the community. |
1. Give tours of the school to businesses and organizations to showcase what Wilson has to offer. 2. Give shout outs on all our social media platforms and newsletters. 3. Banners to show appreciation for any donor. 4. Celebration event at end of the year for all stakeholders. 5. Create levels of sponsorships based on contribution. 6. Secure Maintain sponsorship for all classrooms for holiday program. |
Superintendent Coordinator for Community Relations |
Human Resource to provide Wilson swag/gift bags Banners Superintendent Principals Human Resource Technology Supervisor Media Specialist Coordinator for Community Relations PTO Wilson Coalition |
Banner paper $500 Wilson swag/gift bags not to exceed $1,000 |
Start immediate and ongoing Changes as needed |
Participation from different organizations in school/community events Continued support from established partners Yearly updated to board Cabinet notice as needed |
| Community Center Goal 1: Provide sustainability through research of programming and funding. Goal 2: Meeting the needs of all members of the community by promoting social equity. |
1.Searching and applying for any grants and available funding to help sustain the programs and center. 2.Establish relationships with organizations that offer free or reduced programs/workshops/classes 3.Having the resources available to all that seek assistance at the community center 4.Being active both in-school events and outside events 5.Update/Renew the community center logo |
Grants Coordinator Community Center Liaison Coordinator for Community Relations |
Paper for flyers Tablecloths Grants Coordinator Superintendent Community Center Liaison Coordinator for Community Relations McKinney Vento Liaison Technology Supervisor Media Specialist |
Marketing Budget $10,000 | Start immediate and ongoing Changes as needed |
Grants and funding being allocated to the community center Increase participation from all members of the community through sign-in sheets, virtual attendance and in-person meetings. |
| Family Engagement Goal 1: Increase opportunities for multi-cultural events. Goal 2: Increase volunteer opportunities throughout the year. |
1. Create a calendar of events that include: • PTO • Community Forums • Board Meetings • Family Culture Nights? (CG) • Parent/Teacher Conferences • Festivals 2.Create a volunteer process with different ways the community can help. 3.Recognizing families, students and community members for their outstanding participation within the community 4. Increase translating of documents/meetings to all Wilson family languages. |
Community Center Liaison Coordinator for Community Relations Human Resource |
Human Resource to provide Wilson swag/gift bags Paper for flyers PTO to provide gift items App or weblink for volunteer registration Superintendent Principals Teachers PTO Human Resource Community Center Liaison Coordinator for Community Relations Technology Supervisor Media Specialist |
Start immediate and ongoing Changes as needed |
Volunteerism increases through sign-in sheets, virtual attendance and in-person. Volunteer program approved by board |
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| Education/Programs Goal 1: Empower families and the community with opportunities to learn and grow. Goal 2: Provide opportunities / supports for attaining a higher education for students and staff. |
1. Provide new classes/workshops that supplement the needs of the community through surveys. 2. Working in collaboration with the Maricopa Community Colleges and Universities to offer higher education to students, staff and the community at a reduced rate or through scholarships 3. Maintain a yearly budget for programs. 4. Partner with community organizations to provide adult learning opportunities. 5. Educate parents and students regarding scholarship opportunities administered by Wilson and outside organizations. 6. Work with Phoenix Union High School District (Union, High School, and Private School Districts) in ensuring more students apply for scholarship opportunities. |
Community Center Liaison Coordinator for Community Relations Grants Coordinator Budget Accounting Specialist |
Superintendent Community Center Liaison Coordinator for Community Relations Technology Supervisor Media Specialist Director of Curriculum & Instruction Grants Coordinator Human Resource Budget Accounting Specialist |
Start immediate and ongoing Changes as needed |
Personal and professional growth increases through certification of classes/workshops Graduation rate increase Yearly budget approved by the board More former Wilson students applying/attending college. |
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| Wellness Goal 1: Promote a healthy and safe environment by incorporating health and wellness resources and classes. Goal 2: Provide and maintain safety awareness. |
1. Provide the students, staff and community with access to physical activities such as: • Yoga • Zumba • Walking Club • SWET • Girls on the Run • Sports • Block Watch Grant- Open Playground/Open Library • Healthy cooking 2. Maintain classes/workshops that enhance the knowledge and growth of the community through: • Coffee with a Cop • SRO • Nutrition & garden • Staff training on programs • Community Action Officer • Forums • Coffee with the Superintendent/Principals 3. Oversee a wellness committee assigned by the Superintendent. |
Provide incentives for participation in certain programs/classes Superintendent Community Center Liaison Coordinator for Community Relations Principals SRO CAO Wilson Coalition Technology Supervisor Media Specialist SFE On-Site Manager WSD Food Service Clerk |
Start immediate and ongoing Changes as needed Wellness Committee yearly |
Show the increase of participation from all members of the community through sign-in sheets, virtual attendance and in-person meetings Survey of before and after and how the class/workshop has helped. Wellness Policy approved by board |
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